At Mr Price Foundation, we believe in the boundless potential of South Africa’s youth. In FY2025, that belief was translated into measurable action – and life-changing results. 

 

As highlighted in our newly-released FY2025 Integrated Impact Report, we are honoured to have supported over 22,000 youth from 31 March 2024 to 29 March 2025, advancing opportunity to economic freedom through our Skills Development, Entrepreneurship Development and Education Development programmes. 

 

What We Achieved 

Through our JumpStart Skills Development Programmes, we trained 9,021 unemployed youth, with 70% transitioning into work. A significant number – 5,407 young people – found employment within Mr Price Group. 

 

Through our UpLift Entrepreneurship Development Programmes, we lifted 39 youth entrepreneurs to new economic heights, empowering them to generate R3.7 million in revenue, and creating 41 new jobs in the process. 

 

Through our EduRise Education Development Programme, we reached 13,818 learners and 505 educators and school leaders at 21 primary schools in Hammarsdale, delivering a 9.5% improvement in holistic school management and a 19.5% improvement in literacy and numeracy scores at learner level. 

 

Beyond the Numbers 

This impact is only possible through the power of partnership. We extend our heartfelt appreciation to every partner, volunteer, donor and supporter. Mr Price Group and associates, as our founder and biggest supporter, merits our special appreciation. Others, including The SPAR Group, CHEP, and Valterra Platinum Limited, continued to provide vital support.  

 

These partnerships were instrumental in enabling our impact, with R33.2 million donated by Mr Price Group, R11.5 million from other corporate donors, and over R1 million raised by our Hope4Youth campaign via 319,000+ Mr Price Group customer donations.  

New alliances – including with Zapper, which allows online donations to be made with ease, and the National Youth Development Agency, with a three-year plan to scale and fast-track youth from the Foundation – will expand our reach and impact. 

 

Power of the People 

We also celebrate the 443 Mr Price Group volunteers who rolled up their sleeves and showed up with heart: painting schools, cleaning beaches, covering brand-new Graded Readers, and offering relief during times of need. Thank you for sharing our belief in the power of youth empowerment. 

 

Looking Ahead 

FY2025 set the foundation for our next chapter: a 10-year strategy to empower 500,000 youth and indirectly impact 1.5 million lives by 2035. We are driving towards our bold new vision: to be the most impactful youth empowerment-focused corporate foundation in South Africa. At the heart of this ambition lies our renewed purpose: to be Your Youth Empowerment Champion.


We thank all our partners for joining our mission to empower South Africa’s youth. Your partnership fuels our momentum.


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